Customer Snapshot: CAM Commerce

CAM Commerce Solutions Standardizes on Pivotal and achieves ROI

Cam Commerce Solutions, founded in 1983, provides total commerce solutions for traditional and web retailers that are based on the company's open architecture software products for managing inventory, point-of-sale, sales transaction processing and accounting. The company offers its products on a direct sales and service basis to its 12,000 retailers. Cam Commerce is headquartered in Fountain Valley, California and has offices through out the United States.

Challenges

  • Improve call-handling efficiency
  • Improve Customer Service
  • Increase campaign effectiveness
  • Provide integration

Results

  • Helped the marketing team double its outreach activities
  • Increased the number of service calls it could handle by 20 per cent
  • Managing 12,000 customers, 14,000 qualified prospects and 60,000 service calls per year using Pivotal